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Why Tablets Are Making Interactive Displays an Option for Small Retailers

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ewefIt is no longer uncommon to see interactive kiosks and displays in major retail stores, where touch screen interfaces allow customers to use applications that help them experience the benefits of certain products that are for sale, or be guided to the right purchase for them. Major brands like Boots, Argos and IKEA have provided some interactive in store features for a long time now, and they tend to be something customers enjoy playing with, that can also help them make the best purchasing choices or check things like the availability of a product, that would otherwise take up the time of a member of staff.

Smaller Retailers

Of course, a small, independent retailer doesn’t have the money to research and develop interactive displays to help with their sales, efficiency and customer satisfaction, let alone to have custom made hardware for their shop. However, thanks to tablet technology, it is now possible for smaller retail shops to have these kinds of interactive sales tools too.

Permanent Tablet Displays

By locking down the functionality of an ordinary tablet so that customers can only use the apps you intend for them to use to help them shop, you can create interactive information points within your shop for fairly little expense. You can have mounts, displays or kiosks specifically designed to work with any tablet creating the look and experience you want for your customers, while also keeping the tablets securely in place, so they won’t be stolen.. Check out www.imageholders.com that supply tablet enclosures and kiosks which are highly suitable for retail stores. .

What Can Tablets Be Used for in a Small Retail Shop?

To be able to get the most from your tablets, you need to think about what kind of questions or problems your customers may have in choosing what to buy, which could be addressed using interactive means. For example, if your stock isn’t all on display, perhaps checking whether something is available (for instance, checking the availability of a given size of a type of shoe in a shoe shop where only one shoe of each model is on display) would be useful. If there are any calculations a customer might need to make or info they may need to check, for instance in a DIY or home hardware shop, then tablets with helpful apps installed could be useful for this. Sometimes, tablets can be used for more fun interactive things too, for instance in a beauty supplies shop, testing out different colours of hair dye on a photograph of the shopper. Wherever they can make the shopping experience more appealing to the user, more streamlined, or less time consuming for the shop’s staff, tablets can be a good investment.

While what a tablet can do depends a lot on the apps and features you have in mind, the fact that tablets can be used to create fairly inexpensive interactive displays is very helpful to smaller retailers.

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