With the advent of internet and globalization, consumers can access, whatever information they require, any time and from any place, via computers, tablets or smartphones. Since, more and more persons are acquiring all kinds of information online, for a business to reach the targeted customers; digital marketing is the best tool available. Not just for the marketers; digital marketing, sometimes, […]

Gaming sites have flooded the internet in the past decade like never before. The fact that there are so many of them makes it difficult for the newcomers to secure a place, but difficult is not impossible. Whenever you are part of a flooded market, your best bet for not only survival but also thriving is being among the best […]

The popularity of the internet as a selling channel is growing at a phenomenal pace. No wonder, businesses are making a beeline for marketing their products on websites. However, just having a web presence is not a guarantee of making booming sales. The secret lies in gaining visibility online and standing apart from your competitors. This is where digital marketing […]

Sometimes, an attempt to connect with an influential blogger can backfire for different reasons. If you’ve had trouble finding niche bloggers for your blogger outreach program, or if you have no idea how to go about this seemingly difficult task, here is a step-by-step guide that will give you a heads up. Find the right bloggers online This sounds simple. […]

If establishing an online presence was an iceberg, creating the website would be the tip of the iceberg and SEO (Search Engine Optimization) would be the rest of the iceberg. Often, SEO takes the most work and energy when it comes to establishing an online presence. If you are based in Montreal, then you should not overlook the value of […]

Everyone who has a website, whether personal or business related, knows by now that SEO is the very vital breath of their website. Unless your website is for your own personal use such that you don’t really care whether anyone knows about it, then you must know what it takes to survive online and be visible. SEO is the key […]

Being user-friendly is one of the basic requirements of good web design. Unfortunately, it’s difficult to assess if your web design is user-friendly by just going through it on your own. For this purpose, it’s crucial to employ professional user testing. UX testing might seem to be the perfect answer, but it’s not for everyone. It requires a considerable cash […]

White hat SEO White hat SEO is a shorthand for SEO practices which are fully above board, and in line with regular terms and conditions for online search engines and algorithms. It stands in opposition to black hat SEO, which is when SEO goes against the normal guidelines laid out for proper governing of SEO, and goes onto simply make […]

It is a clear fact for business owners that when people look for your products or services on search engines, the possibility of them getting consumed by your competitors gets very high. Either the customers will locate you or your competitors. When there are relevant searches made on Google, it is important to get your products/services displayed on the first […]

Whenever you are preparing to register a new domain name for a brand you own or represent, there are a few tips to keep in mind to ensure you do so without overpaying and by selecting the right registrar and web host. Understanding the basics of domain name registration allows you total control over the registration and hosting process to […]