People generally ask: Is PMP worth putting efforts? Am I going to get a good job after PMP? Well, yes to both questions. PMP certification is a golden key given to the project managers by PMI. It is globally recognized and highly valued certification, based on PMBOK credentials. None can deny the fact that it plays a key role in […]

Starting a business is hard work – never think otherwise. There are many factors that need to be considered, from logistical to legal, statistical to sales. If you’re a fast learner, great, you might be able to get away with learning as you go. For the rest of us, it is much better to plan ahead. So if we are […]

Verifying who your customers are is an important part of taking credit and debit card payments. This is especially important when you’re an online business. If a card payment goes wrong or is involved in a fraudulent activity, the burden falls on the business the majority of the time. This is an additional cost that is never desirable. You don’t […]

What’s in a name? Would a toddler, by any other name, be as inquisitive … a teenager as stroppy … an octogenarian as wise. And what’s in a cliché? Are you really starting out in life when you leave school? Do you become a proper little person when you learn how to say “no”? If you are of a certain […]

In the world of digitalization, everything has gone from being manual to automatic. Besides, people are now more dependent on the miracles that the technology can do to them instead of the age-old conventions. The world of marketing has also not remained untouched by this. Earlier people used to depend on the print and broadcast media to promote their product. […]

When we think about the world of ridesharing we often think about the benefits such as being our own boss, meeting new people and making a living thanks to our love of driving, right? On the flip side, insurance is one of the last things on our mind. We don’t want to have to worry about what-if situations and would […]

Direct mail is alive and well; while critics dismiss print campaigns including direct mail, U.S. companies spend $46 billion a year on direct mail, and in 2015, while the volume of direct mail went down, it accounted for an even higher percentage of all mail sent in the country – 57% in 2015. Direct mail continues to be used by […]

Corporate leaders and entrepreneurs who are interested in developing a dynamic online presence should know that they can realize the goal. Luckily, there are multiple marketing strategies that a team of digital experts can implement to optimize the client’s ecommerce presence for visibility and conversion. Below you’ll find several of the techniques that you should seek out for the purpose […]

The safety of an establishment goes a long way in building a business’s reputation. We may take care to put a security alarm system in place and alert customer to wet floors. However, the security of simpler things like signs and other display materials aren’t as carefully considered. What Could Go Wrong? Here’s a scene that’s all too familiar: a […]

Every business, large and small, is trying to ride the social media wave to success. There are numerous tools available to help marketing managers reach their goals of attracting new customers, communicating with current customers, managing their online reputation, and raising the profile of their business online. But, which are the best MMS tools? Which ones really provide a good return […]